Grand Seiko Flagship

A personal project where I wanted to explore making a street scene with subtly neon signs but glowing elements utilizing Blender 3D only.

Flagship Opener

CREATIVE DIRECTION: OLIVER CHAN

ART DIRECTION : MICHAEL HISU & SAMESHA DEAN
MOTION GFX & EDITING: SAMESHA DEAN & MICHAEL HISU

The Goal · Create a stylish opener for Grand Seiko's new flagship in New York. It needed to show aspects of the boutique coming together but show a bit of what Grand Seiko is.

Strategy · By getting architect blue blue prints along with watch elements, we broke down parts with 3D models + 2D visuals to showcase the feeling of the store coming together.

Results · An abstract piece for the boutique to play in store as well as at GS9 events that excited members of the Grand Seiko family.

Grand Seiko Flagship Boutique